GreenMobility is an app-based electric car rental company. As the inhouse responsible for the visual identity of the brand, I worked closely with a big part of the company stakeholders (Tech, Sales, International, IR, Finance, Operations, Management, etc.) supporting with the development and execution of visual and graphic asset for B2B and B2C.
With focus on user retention/increase and the international expansion and ambition to reach the target of having the environmentally friendly car sharing service in other cities around the globe, my role was to develop creative offline and digital solutions to reach our target market. That’s why my tasks range from conceptual idea generation, development of the final graphic material, to contact with suppliers, coordination and execution. Some of my main task: Brand guide design and complet graphic identity, offline and online assets, new design af cars foil, icons style, POS, web banner design, brochures, flyer, PPT, campings material, etc.
Annual, ESG & Remuneration reports layout template
The task was to create a template for each report. The layout for the annual report had to follow specific requirements from the European Single Electronic Format (ESEF). You can see the annual report from 2022 by clicking on the picture below.
Branded templates PPT
Outdoors
Production of both OOH and DOOH for the different markets (Germany, Belgium, Finland, Netherlands, Denmark) such as bus-TV, bus Ad, billboards, airport banners and screen Ads, Abribus, politikens lysavis, etc
Foil design
Foiling design of different car models for all the markets as well as special foiling for campaigns or extra stickers with CTA messages.
Stationary
Printed advertising
Vector graphics
Production of vector graphics, such as illustrations for the app, infographics, Gif animation, icons, skylines, etc.